The Launch

Season 2 Premiere January 30

Next Episode: Watch Season 2



The Launch is in search of solo artists, duos and groups from all types of music genres. Are you the hottest new unsigned talent waiting to be discovered? Are ready for the incredible opportunity to work with the most respected people in music?   

Think you’ve got what it takes to be the next artist to get launched? We want to hear from you!




Please be sure to familiarize yourself with the following, prior to starting the application process:


Once you’ve had a chance to review and understand the application process, simply click on APPLY NOW to begin the process. 

You will be required to answer a series of questions as part of the APPLICATION section of this site.

Thanks so much and good luck!

The Launch Casting Team




Step 1


Make two videos that shows us your personality and vocal talent as a soloist or a group.  Tell us a bit about yourself or your group.  Sing a cover song that best represents what kind of artist(s) you are.  



  • Tell us your hometown, age, music career etc.
  • Tell us who you are. What is your story?
  • Why do you want to be part of The Launch?
  • Tell us which artists have influenced you and why
  • Tell us what/who first inspired you to get into music
  • Tell us how music has changed your life



  • Perform a cover song
  • Songs can be by any artist, any genre
  • No a cappella
  • Accompany yourself or have someone accompany you
  • Accompaniment is preferred, however you can sing to backtracks

Step 2


Take or choose 1-4 up-close and/or a full length photo(s) of yourself or you and your group. You should save these photos to your computer so that they are ready when you fill out the Online Application.

  • Photos should be taken within the last 1-2 years
  • One headshot plus one full length image is ideal
  • Photos must be less than 3MB each and in one of the following file formats: png, jpeg, jpg

Step 3


Completely fill out the Online Application.  If you are applying as a group, nominate a group leader to complete the Online Application form.

You will need to read and agree to the Online Agreement and Release located on this website.  You will also need to make sure you are eligible to take part in the Program.  For more information on eligibility requirements, click on the Eligibility section of this site.


Step 4


You will need to upload your video(s) and photo(s) as part of the application process.


Step 5 


The Launch Casting Team will contact you if you are selected to move forward in the casting process.


**PLEASE NOTE: Due to the high volume of applications, please note that you will only be contacted by The Launch Casting Team if you are selected to move forward in the casting process.




Need some inspiration? Relive Season 1 of The Launch with episodes online at CTV, CTV GO and CraveTV.

Still have some questions? We have answers! Click here for the full list of FAQ’s or check out the links. 

Deadline for entry is June 11, 2018 at 11:59 p.m. Eastern Standard Time, but may be subject to change at any time, so start working on your video submission now!