CTV News | Swine flu allows Twitter to show its power to mislead

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Swine flu allows Twitter to show its power to mislead

This undated screen shot shows Twitter, a short-message social networking site. (AP Photo)

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By: CTV.ca News Staff

Date: Wed. Apr. 29 2009 11:33 AM ET

Disease-tracking used to be left to the experts: the epidemiologists and public health scientists who used complex mathematical algorithms and other tools most of us can't begin to understand.

But then along came Twitter.

Now, everybody can track the spread of diseases like swine flu in real time, alerting public health officials to potential new cases in their community so that the scope and speed of a disease spread can be tracked.

At least, that had been the hope.

Twitter has produced millions of "tweets" about swine flu since this outbreak began a mere week ago. But most of it has been nothing but noise.

Granted, many users have used Twitter to trade valuable tips. But many more have used it to spread panic, misinformation and conspiracy theories.

Here are just a few random Twitter tweets on the topic:

  • LA_Decostified: We bought some eggplants last week that are "a product of Mexico", is it safe to eat them or would it be risky? #swineflu
  • erindgardien: @enkiv2 You're bloody insane. #swineflu is an attempt by @himeobs to oust the current mexican regime via violent purging
  • lolprez: Only Mexicans and indigenous have died from the #swineflu. I suspect Cortez and his conquistadores are responsible this germ fare attack.

When the term "swine flu" quickly moved up to become the most popular search term on Twitters, many Twitter-ers hoping to boost their followings, simply would tack on the "#swineflu" tag to their status updates just to get more readers.

And then came the swine flu jokes. To wit (or not):

  • mperschbacher: I have the swine flu fever and the only cure is more bacon! #swineflu
  • _dangerous: Some people may already have #swineflu: Amy Swinehouse, Gail Porker, Sam Hamm, Francis Bacon, The Kid in My Brother The Pig and Source Edge.
  • lcaller: Oh good god, can i stick a filter on twitter to filter out all the #SwineFlu crappy jokes. It's getting tiresome & It's not pig or clever!

The problem of misinformation being spread across the Twitterverse became so bad that the CDC stepped in. The CDC already had several Twitter accounts but opened up a new one called @CDCemergency. It's been issuing clear-headed postings with bulletins on confirmed cases, and information on antiviral drugs and ways to prevent the disease.

  • CDCemergency: CDC reminds you that you can NOT get swine flu from eating pork. http://bit.ly/16YpY1 #swineflu

So what many had hoped in the earliest days of this outbreak would be a great way of tracking how swine flu has spread has turned into nothing but a joke for most.

Part of the problem, of course, is what makes Twitter so much fun in the first place: the simplicity of its format. Users have only 140 characters to send out their "tweet" status updates. That doesn't give a lot of room for context and explanation.

But plenty of other websites have been able to translate the full story and clear up confusion. The CDC website in particular has done a great job of providing lots of updates and background information about swine flu right from the starts.

The World Health Organization's website has also been helpful. The Public Health agency of Canada was a bit slow to get started on providing helpful info on swine flu but has since stepped up its game.

But Healthmap, in particular, has stood out.

It was created by Google with support from the CDC, the National Library of Medicine, and the Canadian Institute of Health Research The site aggregates news feeds from Google News, the World Health Organization, ProMED (a network for health professionals), and elsewhere to map out all of the disease outbreaks.

Even HealthMap made it to Twitter. Its Boston-based co-founders set up a Twitter account that has allowed them to get information out to the public in a quicker fashion -- and to a lot more people. Here are a few recent "tweets."

  • healthmap: First US Swine Flu death http://bit.ly/LTX5y #swineflu
  • healthmap: HK to set up quarantine camps should virus spread: http://tinyurl.com/cgagpc #swineflu

As relevant information has been flagged, they've been posting it to their Twitter feed, keeping the information up-to-the minute.

Proof positive that if you can't beat 'em, join 'em.

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Comments are now closed for this story

dwayne-ottawa
said

we survived SARS which was/is worse as long as there is no panic we will get through this


Matt in Ottawa
said

Twitter twits...


B. Davis KY
said

I have a twitter, though I haven't figured out how to use it yet, and I think that this is a bad way for officials to try to keep up with Swine Flu outbreaks. There are people out there in our world that want attention, and they will get it any way they can. I can remember a few years ago watching a space shuttle explode on re-entry and people were calling saying there were body parts in their backyard and what not. People are going to do the same thing with this. Some people are just so twisted that they think it's funny to do stupid stuff like that. I wish people would realize that this isn't a game we're all playing. This is real. And people's lives are at stake with this flu.


Craig in Calgary
said

In this day and age it seems like everyone is an expert on everything. Just take a look at all the nonsensicle comments on CTV over the last few days.

My favourites were the racist comments about the Mexican workers a couple of days ago.


windbane
said

It's probably (I hope) just a bunch of 14 year old kids being punks, thinking they are being funny. Kids never understand how serious something is until it smacks them upside the head, like if someone in their family gets the swine flu. Ignore them and they'll give-up and move onto the next thing to make fun of.


Dean
said

I work in the tech field and i refuse to use twitter. I mean honestly, what a waste of time. It just goes to show how many lonely, attention seeking people there are out there. I'm tired of this twitter s*&t.


B. Kelley, Ontario
said

There's a saying: "Believe nothing of what you hear and only half of what you see." The internet is proof of that.


Tim
said

Twitter is a 'garbage in - garbage out' type of data management. There's little inelegancy behind this service as it is now. Just another playground with some strange rules.


James in Ottawa
said

Leave it to the media to grab onto the absolute worst out of everything. These are tweets they said from the past week? Funny how they tend to gloss right over tweets like this one.
Ryanwynia: #swineflu is in Chicago! Kilmer Elementary has been closed because of Swine Flu http://tr.im/k0y1 in Rogers Park (via @timschraeder

Now please, media and public alike, kindly borrow yourselves a clue.


Rick in NB
said

They call their website Twitter. That is enough for me to stay away. Twitter is fueled by people with no moral boundries. Much like the posters on this site.
It is interesting to know that Google is in the forefront when it comes to info websites. They usually are.


Rick, Mexico City
said

Look, anything can be abused (Twitter, blogs, webpages, emails, phone calls, newspapers, radio, etc., etc.). Just because there is some information, doesn't mean it's all bad (otherwise we might as well close down the Internet).

Those who knocking Twitter, or saying it's just a bunch of 14 year old kids, are sadly misinformed and probably shouldn't be commenting on this topic.

I live in Mexico, and personally have used Twitter to let my friends and family know how I'm doing, and what it "feels" like to be here at ground zero. To be honest, the Canadian news sites hyped and exaggerated this story with misinformation just as much as Twitter.


C. Thompson
said

Leave it to the media to focus on the most inane and idiot uses. You might well ask a million streeters for *their* views and get the same sorts of variety of misinformation. Twitter is simply a tool. The CDC are using Twitter effectively to spread relevant updates. Most intelligent users I know drop in a link to any information they find. That way, we can look at the source for ourselves. I personally don't post anything that doesn't come from a verifiable source - like CDC, WHO, AP, BBC and other established info channels. But go ahead and paint all with the same brush. I might well point out that your item here (like all hard news items) doesn't provide us with any information about the reporter who filed this item. At least with bloggers and online writers, we can evaluate the background of the author writing the piece. Is this person a heavy user of Twitter who is aware of the established sources of info? Or some intern who dropped in a few months ago after finding out about Ashton Kutcher. When it comes to misinformation, the corporate media is still the very best source.


Faramir
said

I find it interesting, that the MSM, which is creating paranoia over the so called swine flu (we don't even know it was passed on by pigs - better off calling it the Opossum Flu) is blaming the internet for hysteria and misinformation. Sounds to me that the media needed a story and felt they hadn't needlessly scared the crap out of their audience enough.



Donny boy
said

Paris Hilton uses Twitter, so i think that it has to be right... everything i hear on twitter IS! true and i follow it to the "t". now Swine Flu only translates into common english as "distract all the layman, While we flex our military power to the "enemy"


MK
said

ahh yes twitter the biggest waste of space on the internet today


 

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