Lainey Lui


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Lainey Lui

Lainey Lui isn’t looking to impress anyone. Especially celebrities. The ETALK Reporter and scribe of the immensely popular celebrity gossip blog,, does what she does for one reason – to provide a gossip education to the Canadian public.

“I un-spin the tangled webs celebrities weave and expose Hollywood’s deepest secrets. And ETALK is the platform to share this with every Canadian smuthound.”

The Toronto-born, self-proclaimed gossip maven got into the gossip game in a very roundabout way. What started as an email to two friends grew to a website with millions of readers from around the world. As friends told friends about Lui’s non-sycophantic email updates, she received so many requests to get on her mailing list that her server crashed.

More than one million readers and Twitter followers now read every month, making it a leading international celebrity gossip source. Recognizing Lui’s talent, ETALK made her part of their team of experts in 2006. ETALK’s executive producer, Jordan Schwartz, learned about Lui’s gift for the gab from his enthusiastic physiotherapist, who turned him on to LaineyGossip.

“Celebrity gossip has been around for ages – it’s only the status of the subjects that change,” says Lui. “Hundreds of years ago, we gossiped about royalty.  Then we gossiped about politicians. And now we gossip about celebrities. Gossip is immortal.”

In February 2010, Lui reported on entertainment and gossip news from her home town for the Vancouver 2010 Olympic Winter Games. Leaving little time for sleep, she also penned national columns for the The Globe and Mail and Metro Newspapers and appeared daily on Canada’s official Olympic morning show during the Games.

Lui regularly shares her gossip updates with CTV NEWS VANCOUVER and CTV NEWS CHANNEL and is called upon as a celebrity expert by media outlets across North America, including and the Los Angeles Times. Lui is also known for her coverage of the phenom book and movie saga Twilight and has a cameo appearance in an upcoming Degrassi movie.

A graduate of the University of Western Ontario majoring in French and History, Lainey lives in Vancouver with her husband and beagle. She is a consultant for Covenant House, which offers shelter and services for homeless youth.



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