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A group of war veterans in Ajax battled Burger King and won. Money raised is used to support veterans and their dependants.

Veterans win poppy battle with Burger King

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CTV Toronto: Janice Golding on the poppy protest
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Date: Fri. Nov. 4 2005 6:16 PM ET

A group of war veterans in Ajax has battled Burger King and won. They wanted to put poppy donation boxes in Canadian restaurants, but the fast food chain said no.

So the veterans went to their local restaurant on Friday to demand an explanation.

"McDonald's, Harveys and the Wendy's all get poppy boxes, no problem," said A. J. Smith.

Money raised is used to support veterans and their dependants. Veterans see big potential for poppy donations in national fast food chains.

"This is a big corporation with a lot of outlets and if we can get one box in every outlet we can make a big difference," said Branch President Mike O'Hara.

According to Burger King's marketing director, the company is concerned about the pins used to attach poppies to clothing.

"The concern is that pins could come in contact with food and potentially be consumed by a customer," said Leslie Root.

Customers at the Ajax restaurant expressed surprise. Speaking to CTV News, one customer said: "I think it's wrong … Burger King should do it."

By Friday afternoon the restaurant chain agreed.

Burger King will begin collecting money for the poppy campaign using special tins, starting at their Ajax location. The campaign will roll out to all their restaurants countrywide over the next few days.

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